The social media scheduling platform Buffer is very convenient for planning out social media campaigns and other ongoing content, but there is definitely a learning curve to using the platform. Here’s some tips I’ve learned from managing Buffer’s quirks.
Independent bookstores have survived and thrived by embracing community, curation, and creative convening. Learn how these three strategies can elevate your marketing in the post-digital era, offering a personal touch in a world of mass production.
The popularity of fanfiction has led to an increasing awareness of how fanfics are organized among a wide variety of readers, many of whom take their habits back and forth between fanwork sites and officially published books. The question for booksellers that follows is when and how to use fanfiction tags for marketing purposes.
Understanding and leveraging translation rights is essential for any author or publisher looking to expand their reach. By recognizing the differences between foreign and translation rights, navigating cultural sensitivities, and capitalizing on the benefits of reaching international audiences, authors can achieve both artistic and commercial success on a global scale.
Does integrating translated works help or harm book buyers’ chances of encountering international literature? I’ve made a short list of pros and cons for this shelving method to help you decide.
When Ooligan acquires a book, we give the decision to the entire press—consisting of students and staff. Everybody gets a say in what this press publishes, and everyone gets to vote.
I was born legally blind. What that means for me is that I have never been able to see what a sighted person sees. I have some residual vision. In the blind and low vision community, this makes me a “partial,” which can be taken to mean either partially sighted or partially blind.
What this means for me as a reader is that I use a variety of ways of accessing books: reading print books at regular print sizes at a very close distance, reading large print books, and listening to audiobooks.
In publishing, the timing of a book’s release can literally make or break its success. That’s where the editorial calendar comes in—it’s the master plan publishers use to map out every stage of a book’s life before it ever hits the shelves.
I’m sure most people who love stories relate to the experience of finishing a great piece of content and wishing they could have something else, anything, that would allow them to exist within that world for just one more millisecond. Many times, I end up watching or reading the same thing over and over again, trying to drink up as much of it as I possibly can, searching for hidden clues I’ve never noticed before. I argue that doing so does not diminish the quality of the work, does not detract from the artfulness of the story, so why do people believe that taking a film or television show and adapting it to a book format makes that book a meaningless endeavor?
At Ooligan Press, one of the important things that keeps the press running are notes. Once a week, the entire press meets together to provide updates and share widespread announcements […]