Digital

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Listening to Literature: How Audiobooks Can Help Readers Focus

With the rise of the internet and social media, combined with the ever-shifting digital landscape, it can be hard to sit down in the peace and quiet and actually get some reading done. Often, it feels like a chore to read, especially with the allure of content platforms like Instagram or TikTok singing a siren song, begging to steal you away from your books. But in recent years, an alternative way to read has come into the forefront of the public eye: audiobooks.

TateSearsBlogPostWinter2025

How to Use Circana Bookscan’s Advanced Features

We here at Ooligan primarily use Circana Bookscan to find comparative titles or “comp titles” which are books we use as reference points to inform our own marketing efforts and sales expectations. The books we use have to be very similar and it can be a laborious task if you don’t know what you’re doing. Fortunately I’m here to walk you through some more advanced features of Circana Bookscan to make finding the data you need easier.

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The Importance of Documentation

Good documentation takes its audience into consideration, is clear, organized, and kept up to date. Whatever information you use in your professional career, taking the time to curate concise, clear documentation and practice good naming and organizational principles will give you a stronger foundation for future projects and help you easily explain what you do and how you do it.

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Unpacking KDP: Revolutionizing Self-Publishing or Sparking Controversy?

At Ooligan Press, we use KDP to upload our upcoming titles and our ebooks. It is a fast and easy way to publish a title that seemingly doesn’t have much screening process. After creating a couple of KDP pages for our upcoming titles, I thought to myself, “That’s it? I just have to click a box that says ‘this was not written by a computer’ and I’ll be able to sell it?”

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