Book Descriptions as Marketing Copy: An International Lens
As a reader, I never gave much thought to how book descriptions were written. If pushed, I might have guessed that they were written by the author, or maybe the […]
An Introduction to The Chicago Manual of Style
The Chicago Manual of Style has a lot of information in it. But once you get a hang of how things are organized and how to best search within the guide, you can quickly begin finding all the information you need to help bolster your editing skills.
How to Set Your Marketing Up for Success
As the author, you are the best advocate for your book. So in the early stages after acquisition, you can focus on getting your book out there on your end. Which really means putting yourself out there.
Challenges with Effective Archiving
Before becoming the operations manager at Ooligan Press, I had never thought about any potential archiving challenges. It seemed simple enough to move folders and documents into another folder. However, I didn’t take into account how difficult it is to institute and keep a naming convention, and how essential naming conventions are.
A Craft Crash Course
Plenty of writers know they have a great, compelling idea for a story, and they just don’t know how to bring it to life. That’s where craft comes in.
How to Make Pop-Culture References Everyone Will Understand
In life, pop culture references are an everyday part of conversation. They’re an ice breaker for interacting with new people and a way to bond with friends. How often have you casually quoted Star Trek among strangers to see who looks up, sent a meme from The Office with your coworkers, or shared an obscure Percy Jackson joke with friends. Pop culture references are the only inside jokes you can make with total strangers—a shared experience created through the invention of mass media that connects people in ways never seen before.
Communicating with an Author
Whether you are an editor, publicist, or project manager, communicating with the author is an essential part of book publishing. Even if you aren’t in the world of book publishing, effective communication is an essential management skill.
Satisfaction Clauses
Satisfaction clauses can be a way for a publisher to ensure that they will get a return on their investment. However, these kinds of clauses often hold a level of subjectivity that make them controversial in the publishing industry, and not everyone chooses to use them.
Understanding Translation Rights
Understanding and leveraging translation rights is essential for any author or publisher looking to expand their reach. By recognizing the differences between foreign and translation rights, navigating cultural sensitivities, and capitalizing on the benefits of reaching international audiences, authors can achieve both artistic and commercial success on a global scale.
Inside the Press: The Art of In-House Note-Taking
At Ooligan Press, one of the important things that keeps the press running are notes. Once a week, the entire press meets together to provide updates and share widespread announcements […]