All the efforts to decode best-selling books show that the industry is working toward understanding what is behind a successful book. Could this be the beginning of a new era in the publishing industry where the acquisition process changes?
Book publishing has a long history of international collaboration. Publishers around the world are constantly exchanging manuscripts, translating them, and sharing their culture with others. Here in the US, publishers regularly sell rights to international markets and export manuscripts to foreign countries, but unfortunately, this process is currently a one-way street. We export significantly more manuscripts than we import.
The Marketing Plan: the official unofficial draft of your entire campaign. It’s where you’ll determine your book’s target audience and brainstorm how to successfully position it in a congested market. A successful Marketing Plan uniquely appeals to its intended audience so your book sells.
Portland has a rich literary community full of amazing writers, dedicated readers, and endless amounts of creativity! In response, organizations have blossomed around all of that bountiful energy in hopes of doing anything they can to help nurture it.
The world of events is constantly changing, but for now, Ooligan Press has you covered.
Bulk upload sheets, also known as BUSes, house the numerous social media post materials for a social media marketing campaign, keep the campaign organized, and streamline the uploading process to your scheduling platform. If you’re curious about BUS file types, layout, creating your own BUS, and keeping a BUS organized, keep reading!
It goes without saying that making sure a book has correct and detailed metadata is extremely important to book publishing. How else will a future reader find your book online in the sea of thousands of texts that exist and are published all the time?
Are you lost when it comes to designing social media images for your upcoming book? This step-by-step guide walks you through the process of creating basic social media images to promote your book, including the preferred image dimensions for several social media platforms.
The November 2021 publication date for FROM KNOWLEDGE TO POWER: THE COMPREHENSIVE HANDBOOK TO CLIMATE SCIENCE AND ADVOCACY is rapidly approaching, and we are busier than ever trying to get everything planned for a successful launch. We’ve made great progress since our spring update, and we are thrilled with the pace we’ve set.
Learning how to navigate relationships with authors is an essential part of being in the industry. There is bound to be some disagreement with the way the book is being edited, designed, marketed, and publicized. As the publicity manager for Ooligan Press, I have been in delicate situations where everyone’s feelings must be taken into account. And the most important thing I’ve learned from going through these slightly awkward situations is that communication is king.