Bulk upload sheets, also known as BUSes, house the numerous social media post materials for a social media marketing campaign, keep the campaign organized, and streamline the uploading process to your scheduling platform. If you’re curious about BUS file types, layout, creating your own BUS, and keeping a BUS organized, keep reading!
It goes without saying that making sure a book has correct and detailed metadata is extremely important to book publishing. How else will a future reader find your book online in the sea of thousands of texts that exist and are published all the time?
Are you lost when it comes to designing social media images for your upcoming book? This step-by-step guide walks you through the process of creating basic social media images to promote your book, including the preferred image dimensions for several social media platforms.
The November 2021 publication date for FROM KNOWLEDGE TO POWER: THE COMPREHENSIVE HANDBOOK TO CLIMATE SCIENCE AND ADVOCACY is rapidly approaching, and we are busier than ever trying to get everything planned for a successful launch. We’ve made great progress since our spring update, and we are thrilled with the pace we’ve set.
Learning how to navigate relationships with authors is an essential part of being in the industry. There is bound to be some disagreement with the way the book is being edited, designed, marketed, and publicized. As the publicity manager for Ooligan Press, I have been in delicate situations where everyone’s feelings must be taken into account. And the most important thing I’ve learned from going through these slightly awkward situations is that communication is king.
We knew early on that FAULTLAND was the kind of book that could carry a strong and unconventional social media presence, and our Oolies are busily working away to demonstrate just how accurate that prediction was.
There was a time back in March of 2020 when we imagined an in-person book launch for LAUREL EVERYWHERE. Unfortunately, COVID-19 had other plans, and we pivoted to a virtual event and a virtual reading tour. Though in-person book events have a magical quality to them, my team and I worked extremely hard to bring that magic online.
The LAUREL EVERYWHERE team members had their work cut out for them to compile and utilize Ooligan’s first-ever press kit.
With millions upon millions of people in the United States who think they have the next New York Times best seller, how can a publishing company find the diamond in the rough? What can a publishing house do to ensure they are receiving submissions for books they actually can and want to publish? The most effective way a publishing house can convey this information to an author is through the company’s mission statement.
Writing book proposals can seem intimidating. Writing the book was hard enough, and now you have to get other people to like it too. The number of resources for writing query letters is infinite, with published authors, agents, and publishers all weighing in on what makes a good query letter. But what about the next step—the proposal package?